One in Five Brits to Holiday at Home in 2009

Tired of hearing all about the state of the current economic climate and all that comes with it? With good comes bad and it’s important to remember that during these tough times we can all avail of cheaper pricing and some great value breaks.

With so many great ‘value’ deals available this summer it’s easy to see why so many people are choosing to holiday at home this year. Read on for more…

VisitEngland which is the domestic tourism body for the UK, recently released figures that state one in five British people will holiday at home this year to save money.  Elliot Frisby a spokesperson for VisitBritain stated that recent research has shown that one in five people who holidayed abroad last year will consider holidaying on home soil this year.  He went on to say that the UK “can easily rival any overseas destination for quality and value of experience“.

With hotels dropping their rates and offering great mid-week and weekend rates, restaurants offering the same great taste at better prices and great car hire UK rates, it is easy to see why people are choosing to holiday at home which can only mean great news for tourism in the UK!  With such an abundance of great ‘see and do’ activities in the United Kingdom why go further!

VisitEngland are backing these new figures with a three million promotional campaign that will highlight the many advantages of taking a holiday in England this year as apposed to travelling abroad.  With TV advertising and national newspaper adverts the campaign is in full swing and proving very popular.  

Check out the following article which gives a great selection of just some of the Top 5 Scenic Drives in the UK worth a visit.

Find out more about UK tourism trends in 2009

With such a vast change in holiday trends in the UK it is easy to see more and more people holiday at home this year.  Once Brits get a taste of their own country, and all it has to offer, they will continue to explore the wonderful landscapes, towns, cities and many hidden gems available throughout the UK in the coming years.

You are certainly spoilt for choice when it comes to holidaying in the UK and there is nothing like feeling the freedom and independence of the open road and discovering new places in your own time.  Why not check out our car hire UK page where you can book cheap car hire securely online and start planning that holiday today.

Why not have your say? What is your opinion on the figures released by VisitEngland? As always we would love to hear from you.  Please feel free to leave a comment in the comment box below.